So What?

One of the most frustrating questions I can hear as a data quality practitioner is simply two words; “so what?”

It’s not that it’s a difficult question to answer (although attributing costs and impacts can be challenging) it’s just that I can’t help but find this question at times a lazy and ignorant response to the raising of a data related issue. It often belittles a problem and inadvertently endorses a culture that is largely indifferent to data. Continue reading

The Big Sell

Teamwork ImageI recently started a discussion topic over at asking people to discuss how they have managed to achieve buy-in to data quality related initiatives. There have been some fantastic responses so I thought I’d take some time to summarise some of the emerging themes and throw in some others:

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